The harm is not only to us consumers, who are being bypassed. The environment also pays the cost of this malpractice, because packaging that is nearly the same but with less product content means more waste to dispose of for the same amount of product.
Not surprisingly, packaging waste has increased from 66 million tons in 2009 to 78.5 million tons in 2019, an increase of more than 10 percent in 10 years. In terms of virgin material, 40% of the plastic and 50% of the paper used in Europe is for packaging . We cannot afford to increase this amount by one percentage point every year. To get an idea of the absurdity of certain food packaging, check out this article from GreenMe.
March 30, exactly two months from now, will be International Zero Waste Day , let’s not be caught unprepared and keep our attention level high to avoid scamming and waste!