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<\/i><\/a><\/div>\n \n \n \n GreenMarked<\/span><\/a><\/div>\n\n\n\n
\ud83c\uddee\ud83c\uddf9<\/b><\/i> Eco-villages connect people and nature to create regenerative, more than sustainable communities.<\/a> Differently from the original ones of the \u201870s, Eco-Village 2.0 are orchestrated through internet and artificial intelligence. <\/b>Is this new type of<\/i> Eco-Villages<\/i> a real<\/i> opportunity or a dangerous social innovation?<\/i><\/div>\n\n <\/i>\n t.me<\/div>\n \n
Eco-Villages 2.0: Opportunity or Danger? \u2013 GreenMarked<\/div>\n
Riccardo Codevilla<\/div>\n<\/a>\n
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\n 138<\/span> views<\/span>edited 19:01<\/time><\/a><\/span>\n <\/div>\n<\/div>\n <\/div>\n
\ud83c\uddfa\ud83c\uddf8<\/b><\/i> Read it on our website<\/span><\/a><\/div>\ud83c\uddee\ud83c\uddf9<\/b><\/i> Leggilo in ITA sul nostro sito!<\/span><\/a><\/div><\/div>\n<\/div><\/div>\n
<\/i><\/a><\/div>\n \n \n \n GreenMarked<\/span><\/a><\/div>\n\n\n\n
\ud83c\uddfa\ud83c\uddf8<\/b><\/i> Did you know that Google Earth<\/a> has a section showing the climate crisis-related effects?If you browse Google Earth, in the Voyager panel, you will see the land use change over the years.<\/b> You can observe the Amazon forest disappearing or the Russian forest covering former crops. You can also see the glaciers retreating and urban areas expanding.These transitions show the harsh reality of what is happening in the most vulnerable areas and contribute to a deeper understanding of the climate crisis from everyone<\/b>.<\/div>\n\n \n
Google Earth<\/div>\n <\/i>\n Voyager in Google Earth<\/div>\n
Grab the helm and take a voyage in Google Earth.<\/div>\n<\/a>\n
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\n 145<\/span> views<\/span>19:25<\/time><\/a><\/span>\n <\/div>\n<\/div>\n <\/div>\n \n<\/div><\/div>
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\ud83c\uddfa\ud83c\uddf8<\/b><\/i> One of the main challenges of the environmental crisis<\/b> is to transmit its importance and the need of changing our lifestyle, in order to save the planet .<\/a> Could literature help?<\/b><\/div>\n\n <\/i>\n t.me<\/div>\n \n
Catalyzing Environmental Changes: The Potential of Literature \u2013 GreenMarked<\/div>\n
Paula Ruiz<\/div>\n<\/a>\n
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\n 147<\/span> views<\/span>10:00<\/time><\/a><\/span>\n <\/div>\n<\/div>\n <\/div>\n
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\ud83c\uddfa\ud83c\uddf8<\/b><\/i> Read it on our website!<\/span><\/a><\/div>\ud83c\uddee\ud83c\uddf9<\/b><\/i> leggilo sul nostro sito web<\/span><\/a><\/div><\/div>\n<\/div><\/div>\n
<\/i><\/a><\/div>\n \n \n \n GreenMarked<\/span><\/a><\/div>\n\n\n\n
\u200b\u200b<\/a>\ud83c\uddee\ud83c\uddf9<\/b><\/i> Venerd\u00ec 10 febbraio<\/b> vi aspettiamo alla conferenza finale del progetto \u201cFumetti e Podcast Ambientali<\/a>\u201d, realizzato con i ragazzi dell\u2019Istituto Comprensivo di Lavis ed in collaborazione con @allaribalta<\/a>.\u00c8 stato un progetto ricco di impegni e soddisfazioni e siamo orgogliosi di presentarvi le storie che abbiamo creato per rappresentare le sfide ambientali<\/b> del torrente Avisio<\/b> e pi\u00f9 in generale tutto il Trentino passato, presente e futuro.<\/div>\n\n \n \n <\/i>\n \n \n<\/a>\n\n \n
\n 150<\/span> views<\/span>edited 19:06<\/time><\/a><\/span>\n <\/div>\n<\/div>\n <\/div>\n
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<\/i><\/a><\/div>\n \n \n \n GreenMarked<\/span><\/a><\/div>\n\n\n\n
\ud83c\uddfa\ud83c\uddf8<\/b><\/i> Do you<\/b> remember Vaia?<\/b> The storm that destroyed a large part of forests in Trentino, Veneto and Alto Adige in 2018?Unfortunately, troubles did not stop with the end of that event<\/b>. Weakened forests are more exposed to different kind of menaces .<\/a> Now, bark beetles are feasting on what rest of those forests,<\/b> growing the environmental and economical damages.<\/div>\n\n <\/i>\n t.me<\/div>\n \n
The Bark Beetle: A Threat for Trentino\u2019s Forests \u2013 GreenMarked<\/div>\n
Barbara Centis<\/div>\n<\/a>\n
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\n 132<\/span> views<\/span>edited 16:07<\/time><\/a><\/span>\n <\/div>\n<\/div>\n <\/div>\n
Open Comments<\/span><\/a><\/div>
\ud83c\uddfa\ud83c\uddf8<\/b><\/i> Read the news on our website<\/span><\/a><\/div>\ud83c\uddee\ud83c\uddf9<\/b><\/i> Leggi la notizia sul nostro sito<\/span><\/a><\/div><\/div>\n<\/div><\/div>\n
<\/i><\/a><\/div>\n \n \n \n GreenMarked<\/span><\/a><\/div>\n\n\n\n
\ud83c\uddee\ud83c\uddf9<\/b><\/i> Questa sera alle 18:00 saremo alla presentazione del progetto Fumetti e podcast ambientali. I ragazzi raccontano l\u2019Avisio e Lavis nel tempo<\/b> realizzato in collaborazione con @allaribalta<\/a> e la scuola secondaria di primo grado A. Stainer di Lavis (TN).Presenteremo al pubblico i fumetti e il podcast di 15 episodi<\/a> che hanno realizzato gli studenti con l'aiuto dei nostri formatori. L'evento sar\u00e0 trasmesso in diretta su youtube, per non perderti la live, fai click QUI<\/a><\/div>\n \n <\/i>\n YouTube<\/div>\n \n
L'Avisio di ieri, oggi e domani - I ragazzi raccontano l'Avisio nel tempo<\/div>\n
Fumetti e podcast ambientali. I ragazzi raccontano l\u2019Avisio e Lavis nel tempo \u00e8 un progetto di educazione ambientale dedicato alle sei classi seconde della scuola secondaria di primo grado A. Stainer di Lavis (TN). Focalizzato sul Torrente Avisio, elemento\u2026<\/div>\n<\/a>\n
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\n 143<\/span> views<\/span>13:20<\/time><\/a><\/span>\n <\/div>\n<\/div>\n <\/div>\n
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\u25b6\ufe0f<\/b><\/i> Diretta YouTube<\/span><\/a><\/div>\ud83c\udfa7<\/b><\/i> Ascolta il podcast<\/span><\/a><\/div><\/div>\n<\/div><\/div>\n
<\/i><\/a><\/div>\n \n \n \n GreenMarked<\/span><\/a><\/div>\n\n\n\n
\ud83c\uddfa\ud83c\uddf8<\/b><\/i> Are you considering celebrating <\/b>#valentinesday<\/b><\/a> today? <\/b>Then consider giving 100 liters of water to Ethiopia too!<\/b>Did you know that virtually all roses come from East Africa<\/b>\ud83c\udf39<\/b><\/i>? And that there has been a drought in the Horn of Africa for a year and a half<\/b> now \ud83c\udf21<\/b><\/i>? 36 million people have been affected already, while 1.7 million have been displaced. If you still want to give roses, below is a summary of the devastating impact<\/a> of the largest Dutch rose grower, Sher<\/a>, on living conditions in Ethiopia \ud83e\udd40<\/b><\/i>:\u2708\ufe0f<\/b><\/i> Daily, more than 3 million roses are exported to the Netherlands;\ud83d\udca7<\/b><\/i> Each rose drinks 5-10 liters of Ethiopian water;\ud83c\udfca\u200d\u2642\ufe0f<\/b><\/i> Sher pumps 2,000 Olympic-sized swimming pools of water from the nearby lake and nearby rivers every year;\ud83d\udeb1<\/b><\/i> Wastewater returns to the lake full of toxic pesticides causing diseases as people eat fishes;\ud83d\ude37<\/b><\/i> Workers are not protected from harmful pesticides, causing them to get sick;\ud83d\udcb8<\/b><\/i> Sher's Ethiopian employees, which are > 10,000, are paid less than the 40 Dutch employees (less than 1 euro a day), while the owners are among the richest families in the Netherlands\ud83d\udd34<\/b><\/i>Still the company managed to become Fairtrade International certified ...\u2049\ufe0f<\/b><\/i>If you really want to participate in this commercial celebration, look for a lasting symbol of your affection. You can consider grabbing a unique houseplant \ud83e\udeb4<\/b><\/i>or a packet of native wildflowers<\/b> \ud83e\udeb7<\/b><\/i> If your loved one really adores flowers \ud83d\udc90<\/b><\/i>, you can always opt for locally grown<\/b> flowers that support farmers and growers in your area<\/b> \ud83d\udc8c<\/b><\/i><\/div>\n\n\n \n
\n 130<\/span> views<\/span>09:02<\/time><\/a><\/span>\n <\/div>\n<\/div>\n <\/div>\n \n<\/div><\/div>
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\ud83c\uddfa\ud83c\uddf8<\/b><\/i> After the anti-democracy riots in Bras\u00edlia last month, Brazil aims to simultaneously tackle social inequality and environmental protection<\/b>. Lula's victory brought up the international support that will be indispensable for the country's social and environmental agenda. A crucial initiative is the Amazon Fund<\/b>. The Fund supports projects to prevent, monitor and promote conservation and sustainable use of the Brazilian Amazon<\/b> in different thematic areas .<\/a> One is the Kayap\u00f3 Fund, which allows indigenous people to traditionally use and commerce Cumaru seeds while preserving the environment.<\/div>\n \n <\/i>\n t.me<\/div>\n \n
Brazil\u2019s Transversal Approach for the Environment \u2013 GreenMarked<\/div>\n
After the anti-democracy riots in Bras\u00edlia last month, the new Brazilian Ministers of the Environment and Finances, Marina Silva and Fernando Haddad commented on the country\u2019s environmental agenda in Davos during the World Economic Forum [1].<\/div>\n<\/a>\n
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\n 135<\/span> views<\/span>10:00<\/time><\/a><\/span>\n <\/div>\n<\/div>\n <\/div>\n
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\ud83c\uddfa\ud83c\uddf8<\/b><\/i> Read the News on our website<\/span><\/a><\/div>\ud83c\uddee\ud83c\uddf9<\/b><\/i> Leggi la notizia sul nostro sito<\/span><\/a><\/div><\/div>\n<\/div><\/div>\n
<\/i><\/a><\/div>\n \n \n \n GreenMarked<\/span><\/a><\/div>\n\n\n\n
\ud83c\uddee\ud83c\uddf9<\/b><\/i> STORIE DELL'AVISIO DI IERI<\/i> <\/b>porta sotto i riflettori un grande evento ambientale che ha interessato Lavis (TN) nel passato:Anno 1702<\/b>:<\/b><\/a> il voto a Maria Santissima per fermare le esondazioni del Torrente Avisio e i vermi infestanti nelle campagne lavisane<\/b>.Integrando nella narrazione avvenimenti realmente accaduti, elementi nuovi e personaggi fittizi, l'album racconta cinque storie scritte da 120 studenti delle classi seconde della SSPG dell'Istituto Comprensivo di Lavis (TN). L'album \u00e8 frutto del progetto educativo "Fumetti e podcast ambientali: I ragazzi raccontano l'Avisio e Lavis nel tempo" realizzato nell'ambito del Piano Giovani di Lavis dall'Associazione Alla Ribalta, A.p.S. in collaborazione con l'Istituto Comprensivo di Lavis e GreenMarked.Referente progetto: Mark L. Miller<\/i> | Testi dell'album a cura di: Jennifer Miller<\/i> | Tecnico audio: Francesco Biondo<\/i>.\ud83d\udd09<\/b><\/i>\ud83c\udfa7<\/b><\/i> Clicca play sull'immagine e ascolta tutte le cinque Storie Ambientali dell'Avisio di Ieri su SoundCloud o direttamente qui sul nostro canale Telegram! \u2b07\ufe0f<\/b><\/i><\/div>\n\n <\/i>\n SoundCloud<\/div>\n \n
Storie dell'Avisio di ieri raccontate dai ragazzi di Lavis<\/div>\n
"Storie dell'Avisio di Ieri" porta sotto i riflettori un grande evento ambientale che ha interessato Lavis nel 1702: il voto a Maria Santissima per fermare le esondazioni del Torrente Avisio e i vermi<\/div>\n<\/a>\n
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\ud83c\uddee\ud83c\uddf9<\/b><\/i> Le cinque storie sono raccontate anche in forma di fumetto!Vai su https:\/\/greenmarked.it\/ecocomics\/storie-dellavisio-di-ieri\/<\/a> per leggere:\ud83d\udc8f<\/b><\/i> I promessi sposi lavisani\ud83d\udeb0<\/b><\/i> Quanta acqua vuoi? Una questione di misura\ud83e\udd56<\/b><\/i> Un'annata magrissima\ud83e\udd97<\/b><\/i> Vermi all'attacco\ud83c\udfa9<\/b><\/i>Un sindaco fedeleReferente progetto: Mark L. Miller<\/i> | Testi a cura di: Jennifer Miller<\/i> | Fumettista: Alessandro Nica<\/i> | Grafico: Daniel Astudillo<\/i>.<\/div>\n\n\n \n
\n 121<\/span> views<\/span>edited 18:04<\/time><\/a><\/span>\n <\/div>\n<\/div>\n <\/div>\n \n<\/div><\/div>
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\ud83c\uddfa\ud83c\uddf8<\/b><\/i> Flowers and plants are moving <\/b>unexpectedly in the Alps to fight for survival<\/b>. By escaping environmental changes they will somehow make it .<\/a> But what about us? Are we ready to deal with the environmental changes we are facing?<\/b> Our green-leaved sentinels show us how migrations and habits changes will be the order of the day and a necessary requirement for the survival of a species.<\/div>\n\n <\/i>\n t.me<\/div>\n \n
Plants Know Their Way Forward: Alpine Species Migrate to Escape Environmental Changes \u2013 GreenMarked<\/div>\n
Matteo Gecchelin<\/div>\n<\/a>\n
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\n 130<\/span> views<\/span>18:02<\/time><\/a><\/span>\n <\/div>\n<\/div>\n <\/div>\n
Open Comments<\/span><\/a><\/div>
\ud83c\uddfa\ud83c\uddf8<\/b><\/i> Read the news on our website!<\/span><\/a><\/div>\ud83c\uddee\ud83c\uddf9<\/b><\/i> Leggi la news sul nostro sito web!<\/span><\/a><\/div><\/div>\n<\/div><\/div>\n
<\/i><\/a><\/div>\n \n \n \n GreenMarked<\/span><\/a><\/div>\n\n\n\n
\ud83c\uddee\ud83c\uddf9<\/b><\/i> Storie dell'Avisio di Oggi <\/i><\/b>porta sotto i riflettori un grande evento ambientale che ha interessato Lavis tra il 1994 e il 2023: la costituzione e l'ingrandimento del Biotopo delle Foci dell'<\/a>Avisio.Referente progetto: Mark L. Miller<\/i> | Testi dell'album a cura di: Jennifer Miller<\/i> | Tecnico audio: Francesco Biondo<\/i>.\ud83c\udfa7<\/b><\/i> Ascolta il secondo capitolo del podcast ambientale "L'Avisio nel Tempo" raccontato dai ragazzi di Lavis! \u2b07\ufe0f<\/b><\/i><\/div>\n\n <\/i>\n SoundCloud<\/div>\n \n
Storie dell'Avisio di oggi raccontate dai ragazzi di Lavis<\/div>\n
"Storie dell'Avisio di Oggi" porta sotto i riflettori un grande evento ambientale che ha interessato Lavis tra il 1994 e il 2023: la costituzione e l'ingrandimento del Biotopo delle Foci dell'Avisio.<\/div>\n<\/a>\n
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\n 123<\/span> views<\/span>18:59<\/time><\/a><\/span>\n <\/div>\n<\/div>\n <\/div>\n \n<\/div><\/div>
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\ud83c\uddee\ud83c\uddf9<\/b><\/i> Le cinque storie sono raccontate anche in forma di fumetto!Clicca il bottone in fondo per leggere:\ud83d\udc26<\/b><\/i> Uno stormo in missione\ud83d\udc1f<\/b><\/i> La merenda pi\u00f9 difficile al mondo\ud83c\udf43<\/b><\/i> Sfida rap\ud83e\udd8a<\/b><\/i> Una visita ai cugini\ud83d\udc38<\/b><\/i> Kiro e Pepe ("il Bro")Referente progetto: Mark L. Miller<\/i> | Testi a cura di: Jennifer Miller<\/i> | Fumettista: Alessandro Nica<\/i> | Grafico: Daniel Astudillo<\/i><\/div>\n\n\n \n
\n 133<\/span> views<\/span>19:00<\/time><\/a><\/span>\n <\/div>\n<\/div>\n <\/div>\n
Open Comments<\/span><\/a><\/div>
\ud83c\uddee\ud83c\uddf9<\/b><\/i> Vai alla pagina delle storie!<\/span><\/a><\/div><\/div>\n<\/div><\/div>\n
<\/i><\/a><\/div>\n \n \n \n GreenMarked<\/span><\/a><\/div>\n\n\n\n
You have most likely seen internationally renowned companies\u2019 claims that their products are \u201ccarbon neutral\u201d or have heard that you can fly,<\/a> buy new clothes or eat certain foods without exacerbating the climate crisis. But what are these green claims<\/b> built on?<\/div>\n\n <\/i>\n t.me<\/div>\n \n
What are Companies\u2019 Green Claims Built On? \u2013 GreenMarked<\/div>\n
You have most likely seen internationally renowned companies\u2019 claims that their products are \u201ccarbon neutral\u201d or have heard that you can fly, buy new clothes or eat certain foods without exacerbating the climate crisis. But what are these green claims built\u2026<\/div>\n<\/a>\n
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\n 120<\/span> views<\/span>17:58<\/time><\/a><\/span>\n <\/div>\n<\/div>\n <\/div>\n
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\ud83c\uddfa\ud83c\uddf8<\/b><\/i> Read the news on our website<\/span><\/a><\/div>\ud83c\uddee\ud83c\uddf9<\/b><\/i> Leggi la notizia sul nostro sito<\/span><\/a><\/div><\/div>\n<\/div><\/div>\n
<\/i><\/a><\/div>\n \n \n \n GreenMarked<\/span><\/a><\/div>\n\n\n\n
Outdoor activities make us feel better<\/b> in shape and mind .<\/a> But at what cost for the environment? Doing sports in nature increases our happiness so much that sometimes we are not aware of the downsides of these activities.<\/b>How many are they? Here, we remind some of them.<\/div>\n\n <\/i>\n t.me<\/div>\n \n
The (Un)Sustainable Sport \u2013 GreenMarked<\/div>\n
So many aspects of our lives can have a more or less negative impact on the environment. Usually, however, sports are not considered one of them. What could be wrong with wanting to be outdoors and in contact with nature? Perhaps our enthusiasm for the activities\u2026<\/div>\n<\/a>\n
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\n 135<\/span> views<\/span>10:00<\/time><\/a><\/span>\n <\/div>\n<\/div>\n <\/div>\n
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\ud83c\uddfa\ud83c\uddf8<\/b><\/i> Read the news on our website<\/span><\/a><\/div>\ud83c\uddee\ud83c\uddf9<\/b><\/i> Leggi la news sul nostro sito<\/span><\/a><\/div><\/div>\n<\/div><\/div>\n
<\/i><\/a><\/div>\n \n \n \n GreenMarked<\/span><\/a><\/div>\n\n\n\n
\ud83c\uddee\ud83c\uddf9<\/b><\/i> 2030: un Trentino senza neve e un Avisio sempre pi\u00f9 secco?<\/b>Pietro, un timido scienziato e climatologo rinchiuso da anni nella sua soffitta, riceve una telefonata da una vecchia cotta dagli anni della scuola: Linda. \u00c8 disperata perch\u00e9 perder\u00e0 il suo lavoro se l\u2019Avisio si seccher\u00e0 del tutto<\/i>.<\/i><\/a> Riuscir\u00e0 Pietro a salvare l\u2019Avisio<\/b> e conquistare Linda?<\/i>Clicca qui<\/a> per ascoltare tutte e cinque le Storie dell'Avisio di Domani raccontate dai ragazzi di Lavis!Referente progetto: Mark L. Miller<\/i> | Testi dell'album a cura di: Jennifer Miller<\/i> | Tecnico audio: Francesco Biondo<\/i>.<\/div>\n\n <\/i>\n SoundCloud<\/div>\n \n
Una cotta per l'Avisio<\/div>\n
Pietro, un timido scienziato e climatologo rinchiuso da anni nella sua soffitta, riceve una telefonata da una vecchia cotta dagli anni della scuola: Linda. \u00c8 disperata perch\u00e9 perder\u00e0 il suo lavoro se<\/div>\n<\/a>\n
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\n 108<\/span> views<\/span>16:26<\/time><\/a><\/span>\n <\/div>\n<\/div>\n <\/div>\n \n<\/div><\/div>
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\ud83c\uddee\ud83c\uddf9<\/b><\/i> Le cinque storie sono raccontate anche in forma di fumetto!Clicca il bottone in fondo per leggere:\ud83c\udfa5<\/b><\/i> Servizio meteo\ud83e\udd2c<\/b><\/i> Scontri in piazza\u231b\ufe0f<\/b><\/i>Ricordi d'altri tempi\ud83d\udc4a<\/b><\/i> Giovent\u00f9 bruciata? Non penso proprio\ud83d\udc99<\/b><\/i> Una cotta per l'AvisioReferente progetto: Mark L. Miller<\/i> | Testi a cura di: Jennifer Miller<\/i> | Fumettista: Alessandro Nica<\/i> | Grafico: Daniel Astudillo<\/i><\/div>\n\n\n \n
\n 111<\/span> views<\/span>16:26<\/time><\/a><\/span>\n <\/div>\n<\/div>\n <\/div>\n
Open Comments<\/span><\/a><\/div>
\ud83c\uddee\ud83c\uddf9<\/b><\/i> Vai alla pagina delle storie<\/span><\/a><\/div><\/div>\n<\/div><\/div>\n
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\ud83c\uddfa\ud83c\uddf8<\/b><\/i> The behavior of the World Economic Forum has rose controversial opinions among the people<\/b>.<\/a> Who looks at this organization with suspicion, and who truly believes they care and act for the environment. How can we determine the transparency of their actions? Being thoughtful and informed citizens is the key<\/b>.<\/div>\n\n <\/i>\n t.me<\/div>\n \n
The Environmental Policies of the World Economic Forum: Conspiracy or Salvation? \u2013 GreenMarked<\/div>\n
The World Economic Forum (WEF) is an independent international organization whose mission is to highlight certain guidelines that the world community should follow for human development on the planet.<\/div>\n<\/a>\n
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\n 139<\/span> views<\/span>10:00<\/time><\/a><\/span>\n <\/div>\n<\/div>\n <\/div>\n
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\ud83c\uddfa\ud83c\uddf8<\/b><\/i> Read the news on our website!<\/span><\/a><\/div>\ud83c\uddee\ud83c\uddf9<\/b><\/i> Leggi la news sul nostro sito!<\/span><\/a><\/div><\/div>\n<\/div><\/div>\n
<\/i><\/a><\/div>\n \n \n \n GreenMarked<\/span><\/a><\/div>\n\n\n\n
\ud83c\uddfa\ud83c\uddf8<\/b><\/i> With the Renewable Energy Directive, the Spanish government proposed to abolish<\/b> the need of Environmental Impact Assessment for \u201cGreen<\/b> Energy facilities\u201d <\/b>.<\/a> What effects could this measure have on the environment, society and energy production?<\/div>\n \n <\/i>\n t.me<\/div>\n \n
Green Energy: definitive solution or band-aid? \u2013 GreenMarked<\/div>\n
Building new facilities, such as factories, farms, buildings, and many others, requires several procedures to undergo through. A crucial one is the Environmental Impact Assessment (EIA), which studies the environmental impacts of the facility. It also proposes\u2026<\/div>\n<\/a>\n
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\n 124<\/span> views<\/span>10:00<\/time><\/a><\/span>\n <\/div>\n<\/div>\n <\/div>\n
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\ud83c\uddfa\ud83c\uddf8<\/b><\/i> Read the news on our website!<\/span><\/a><\/div>\ud83c\uddee\ud83c\uddf9<\/b><\/i> Leggi la news sul nostro sito!<\/span><\/a><\/div><\/div>\n<\/div><\/div>\n
<\/i><\/a><\/div>\n \n \n \n GreenMarked<\/span><\/a><\/div>\n\n\n \n
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Earlier this month, we informed you about what companies green claims,<\/a> such as \u2018Sustainable flying', 'Eco-friendly SUV' or 'net-zero pork', are based on. Last week, the European Commission<\/b> came up with a Directive<\/a> to ban false green claims<\/b>. If successful, the directive could be a total game-changer for a more sustainable economy. Every claim must then be substantiated according to nine hard criteria<\/b>:1. Base claims on solid science.2. Provide specificity, accuracy and no deception.3. Focus on significant environmental impacts.4. Avoid false impressions of environmental benefits.5. Don't hide negative effects if they are present.6. Don't exaggerate environmental benefits.7. Provide verifiable, objective evidence.8. Follow additional requirements for climate-related claims.9. Provide a summary of the assessment in a local official language.The proposal is being discussed by the European Parliament and the Council. After approval, member states have two years to transpose the directive into law.<\/div>\n\n
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