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Jennifer Lüdtke
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Jennifer Lüdtke2026-03-08 14:56:142026-04-07 23:17:05Behind the Lens and Beyond the Microphone: Studying Wildlife with AIJune has arrived, and with it, summer — for many, the season of sunshine, the warmth that seeps into your bones, and long-awaited holidays. But not everyone welcomes it with joy. For others, summer means tourists, inconvenience, and crowds pouring into beaches, mountains, and cities.
And while some enjoy their time off, others are left to deal with the impact of other people’s vacations.
Signs of discontent have been growing for some time now — from protests against short-term rentals in cities like Florence and Naples last year [1], to an unauthorized “priority” lane painted near the Soprabolzano cable car in August 2024, and the “too much too much” message carved into the snow of the Alpe di Siusi – Seiser Alm in South Tyrol in February 2025 [2]. These are not isolated acts, but signals of mounting discomfort, harder and harder to ignore.
There was a time when we simply spoke of tourism. Today, the key word is overtourism.
No longer just visitors, but heavy, unmanaged flows in search of beauty and experiences — and in the process, they disrupt the fragile balance of the places they pass through: the environment, the lives of residents, and even their own experience. If cities like Venice, Rome, or Florence have started implementing measures to contain the phenomenon [3], the challenge is far more complex in fragile ecosystems. Think of islands like Capri or Sardinia, or mountain regions, where every excess leaves a mark.
“The mountains aren’t a playground to be squeezed dry. We need rules”.
This is the warning launched by UNCEM, the National Union of Mountain Municipalities, which urges us to rethink how we manage tourism in areas rich in identity, culture, and daily life.
It’s a delicate balance — both environmental and social — between local communities and visitors. A vital one, especially in regions that depend on tourism, but aren’t defined solely by it [4].

Figure 1: A group of people standing on top of a lush green hillside. Photo by Bernd Dittrich on Unsplash.
Following the example of several major cities that have begun regulating tourist flows, some mountain destinations are also taking action. Starting this summer, for instance, access to the Auronzo Hut — at the base of the Tre Cime di Lavaredo, on the border between South Tyrol and Veneto — will be limited, with mandatory online reservations for both cars and public transport [5]. A similar model will be rolled out next year in Madonna di Campiglio, a popular ski resort in Trentino [6].
These measures aim to protect the landscape and the fragile Alpine ecosystem — but they’re not without controversy. Many fear that required reservations and added costs could turn the mountains into a privilege for the few, excluding those without the resources or flexibility to plan ahead [5].
One active alternative to mass tourism is the promotion of sustainable tourism, especially in the form of slow travel — walking, train journeys, and stays in small villages. But even this model needs careful thought, to avoid becoming just another version of the same problem.
Slow doesn’t always mean low impact. A case in point: in Abruzzo, the surge in photographers and hikers eager to “capture” the rare Marsican brown bear (Ursus arctos arctos) has led the National Park to close off a trail, to prevent disturbance to the animals [7].
As Pietro Lacasella from L’AltraMontagna points out: “The mountains belong to everyone” many say. And they wouldn’t be wrong — if that phrase weren’t so often used to justify environmentally harmful behavior or exclusive initiatives. Maybe it’s time to rethink it: “The mountains don’t belong to everyone, only to those who respect them”. This a principle we should hold on to, on our way to becoming more mindful residents and travelers [8].
References:
[1] La Stampa. (2024, dicembre 28). Keybox Firenze vandalizzate. https://www.lastampa.it/cronaca/2024/12/28/news/keybox_firenze_vandalizzate-14909340/
[2] La Repubblica. (2025, febbraio 4). Alpe di Siusi, la protesta contro l’overtourism: scritta “Too much too much” sulla neve. https://www.repubblica.it/cronaca/2025/02/04/news/alpe_siusi_protesta_overtourism-423981291/
[3] The Independent. (n.d.). Overtourism: Which countries are introducing tourist taxes and why? https://www.independent.co.uk/travel/sustainable-travel/overtourism-countries-tax-where-b2747853.html
[4] Unione Nazionale Comuni Comunità Enti Montani. (n.d.). Quando il turismo di montagna diventa overtourism. https://www.comunitamontagna.eu/territori/quando-il-turismo-di-montagna-diventa-overtourism/
[5] MountainBlog. (2025, marzo 15). Tre Cime di Lavaredo a numero chiuso dall’estate 2025: prenotazione online obbligatoria per fermare l’overtourism. https://www.mountainblog.it/redazionale/tre-cime-di-lavaredo-a-numero-chiuso-dallestate-2025-prenotazione-online-obbligatoria-per-fermare-lovertourism/
[6] Neve Italia. (2025, aprile 18). Sci a numero chiuso a Madonna di Campiglio, dal prossimo inverno parte la sperimentazione. https://www.neveitalia.it/ski/madonnadicampiglio/news/sci-a-numero-chiuso-a-madonna-di-campiglio-dal-prossimo-inverno-parte-la-sperimentazione
[7] Il Dolomiti. (2025, aprile 20). Orsi, ci sono troppi fotografi, curiosi, turisti. Il Parco chiude il sentiero: “Tuteliamo gli animali”. https://www.ildolomiti.it/ambiente/2025/orsi-ci-sono-troppi-fotografi-curiosi-turisti-e-allora-il-parco-chiude-il-sentiero-numerose-macchine-da-prima-dellalba-fino-a-tarda-sera-tuteliamo-gli-animali
[8] Il Dolomiti. (2024, ottobre 11). Gli adesivi che coprono la segnaletica dei passi o le croci di vetta riflettono diverse declinazioni umane. “Le montagne possono essere di tutti”. https://www.ildolomiti.it/altra-montagna/cultura/2024/gli-adesivi-che-coprono-la-segnaletica-dei-passi-o-le-croci-di-vetta-riflettono-diverse-declinazioni-umane-le-montagne-possono-essere-di-tutti

This article is part of the project “Quiz Ambientali per un Trentino Più Verde!” carried out by Econtrovertia APS and sponsored by Fondazione Cassa Rurale di Trento (Notice of Approval of December 20, 2024).


















